Blindspot Advisors

You Are Viewing

Post By: gran

Social Media 101: Which Platform is Right for Your Business

Social media platforms continue to grow by both numbers and influence. Most businesses utilize social media marketing to some extent, but if you aren’t familiar with how they work, posting and sharing content can become a real headache. Let’s start with why your company should be on social media. If you want to expand your […]

7 Tips For Creating A Successful Email Newsletter

What makes a good newsletter? What elements do successful newsletters have that make people actually want to read them? Whether you’re an email marketing pro or you’ve just opened up your first template, it’s important to consider what kind of content you’re putting into your e-newsletter. Successful, readable, interesting newsletters can work wonders for your […]

6 Reasons Why Regular Website Maintenance is Important For Businesses

Regular website maintenance is crucial for all businesses, big or small. Because the digital world is continually growing and evolving, websites often becomes the “face” of a company. This is where potential clients and customers come to not only learn about your products and services, but to understand who you are and what you stand […]

Website Security: Are You Protected?

The past couple of years have been a nightmare for thousands of companies who have had the displeasure of dealing with a website hack. Numerous stories have recently been featured on the news, think Target, Sony and JP Morgan Chase, and the results were disastrous. Regardless of whether your business is big or small, the […]

Corporate Identity: Go Visual and Stand Out

Does your business stand out from the crowd? The strategies companies utilize to represent their business in the public domain can have a huge impact on sales, customer relationships, and overall visibility in communities and in the digital space. Corporate identity, the visual representation of a company, not only enables consumers to understand who you […]

The Website Build: Making the Right Choice

It can be a challenge to figure out the best route for your company when it comes to building your website. There are a number of options available and details to consider when it comes time to choose who you are going to put your faith, time, and money into. Think of it this way. […]

Responsive Web Design: What and Why?

Responsive web design is an imperative consideration to make when building your website. Why? Take a moment and consider all of the different devices you use to access the internet. Do you use a tablet to surf the web? Check email on your phone? Work from a desktop computer? Now think about all of the […]

LinkedIn: The Importance of Personal Profiles and Company Pages

In today’s world, being a part of a digital space like LinkedIn is not only commonplace, it’s necessary. LinkedIn is a social network, but its main focus is business and networking. While sites like Facebook and Twitter are great for sharing and connecting with your audience, LinkedIn can be utilized as a tool for growing […]

Blogging: why we do it and why you should start

Blogging is an invaluable tool regardless of whether you’re a brand new company or you’ve had an online presence for years. Having a beautifully designed website is great, but if you aren’t attracting visitors, it might be time to consider adding a blog. Blogs are beneficial because they drive traffic to your website, they’re social […]

« Older Posts By gran