Blindspot Advisors

You Are Viewing

Post By: JJ Johnson

Understanding your Google Analytics Dashboard

When it comes to evaluating the performance of your website, there’s really no better tool than Google Analytics. It’s free, it’s simple to install, and it’s incredibly comprehensive. There’s often one caveat that typical website owners bump into, however, and that’s comprehending and making full use of the suite of options in Google Analytics (GA). […]

Defining a Successful Web Presence

A successful SEO strategy is multi-faceted. It’s aggressive. Successful SEO ultimately means greater success for your company. The question is, how do we define success here at Blindspot? Getting noticed Displaying on the first page of Google and other major search engines Driving traffic to you Increasing overall traffic to your website Receiving more “likes” […]

Is Keyword Research Dead?

Optimizing your SEO and keyword research have historically gone hand in hand. In order to accomplish the former, the latter had to first be thoroughly conducted. The landscape of SEO is shifting: since the inception of Google Hummingbird in 2013 keywords are becoming less important and may soon become extinct, at least as a necessary […]

The Digital Marketing Consultant: Why You Need One

Digital marketing is part of your online presence whether you realize it or not. The simple fact that your business has a website by definition means that you’re dabbling in digital marketing.  The question is, are you doing it well?  Are you leveraging your web presence to its full glory and potential?  If you’ve never […]

Create a Plan to Backup and Restore your Website

The World Wide Web is an exciting place to grow a business.  It’s fast paced and constantly evolving, and is every day becoming more intelligent and user friendly.  As you plug your company in and grow your website and brand, you can dig deep and quickly reap the benefits of this vast and intricate system.  […]

Why a Digital Marketing Consultant Could Benefit You

What is digital marketing and how it is pertinent to the success of your business?   For starters, digital marketing isn’t simply marketing that’s internet or web based.  It’s any form of advertising your products or services via electronics.  Radio, television, telephone, and yes, your computers and mobile devices all fall under the umbrella of […]

« Older Posts By JJ Johnson